|We’ve made a list…so you don’t have to
Email continues to be an essential channel for organizations large and small. Wondering if email is still a powerful tool? Fair enough. Consider just three stats:
- Every dollar spent on email returns an average of $28.50.
- More than half of businesses generate 10% of their sales through email marketing.
- Customers prefer email for promotional messages from companies they’ve granted permission to hear from over all other channels.
Convinced? Great. So you might also agree that making the most of every email is a must.
That’s where a handy-dandy checklist comes in.
We’re email geeks. We have not-so-heated debates about preheaders and maximizing for mobile and optimizing rendering. We work through these pesky issues so that our clients don’t have to. Here’s a helpful checklist that keeps our team focused on email best practices. Download, share or forward as you like. We hope it’s helpful!