Let’s face it, all this buzz about visual storytelling and branded content and distribution and amplification can get a bit…well, much. As content geeks, even we have to double check to make sure we’ve crossed our T’s and dotted our I’s. How do we do that?
We ask ourselves a series of questions every time we create content for one of our fab clients. Like, what is the ideal length for a YouTube video, a Pinterest post, or an email preheader? (There’s an Ideal Length Cheat Sheet for that.)1 Or, what are ideal image sizes for Facebook, LinkedIn and Instagram? (There’s a Social Media Image Size Cheat Sheet for that, too.) Or maybe, how can we create visual content for the where, when and how for brands that don’t have an easy visual tie-in? (You guessed it, there’s a Visual Content Sheet Sheet as well).2
Download our handy cheat sheets and use away–we hope you find them as helpful as we often do!
- Courtesy of The Internet is a Zoo, with some modifications from the PWR Team
- Concept borrowed from The Back of the Napkin by Dan Roam